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Week in review: Week ending 10 May 2012

Thursday, 03 May 2012
Marketing NewsKagiso New Media and TEAMtalk announce ad sales partnershipTwo of South Africa’s leading digital publishers, Kagiso New Media and TEAM talk media, have announced a partnership that will see Kagiso, through its sales arm Digitalmark, acquire the exclusive rights to sell advertising on TEAM talk media’s stable of international sports websites throughout the African continent.
Marketing NewsBillads grows coffee site baseNine Mile Media’s Billads Bill Folder advertising platform now offers marketers and advertisers the opportunity to reach their consumers in upmarket Euro Cafés and Bugatti Taste Cafés.
AwardsMedia24 backs Afrikaans advertising with a Pendoring gold sponsorshipMarketing revenue is Media24’s lifeblood, and Afrikaans advertising worth hundreds of millions of rand is published annually in Media24’s publications. It is for this reason that the media has given its support to the Pendoring Awards with a gold sponsorship.
Thursday, 03 May 2012
Marketing NewsKagiso New Media and TEAMtalk announce ad sales partnershipTwo of South Africa’s leading digital publishers, Kagiso New Media and TEAM talk media, have announced a partnership that will see Kagiso, through its sales arm Digitalmark, acquire the exclusive rights to sell advertising on TEAM talk media’s stable of international sports websites throughout the African continent.
Marketing NewsBillads grows coffee site baseNine Mile Media’s Billads Bill Folder advertising platform now offers marketers and advertisers the opportunity to reach their consumers in upmarket Euro Cafés and Bugatti Taste Cafés.
AwardsMedia24 backs Afrikaans advertising with a Pendoring gold sponsorshipMarketing revenue is Media24’s lifeblood, and Afrikaans advertising worth hundreds of millions of rand is published annually in Media24’s publications. It is for this reason that the media has given its support to the Pendoring Awards with a gold sponsorship.
Thursday, 03 May 2012
New AccountsClarion Moving Media wins significant vehicle branding businessClarion Moving Media, a leading vehicle and fleet branding division of Clarion Printed Products, has won four notable branding contracts: Dawn Wing Couriers, Polyoak Packaging Group, Momentum Health, and Gordon, Verhoef & Krause.
Marketing NewsCuddlers introduces loyalty rewardsCuddlers has introduced a new rewards system on the Cuddlers Cuties digital community where parents can benefit simply by registering online and interacting on the site.
Thursday, 03 May 2012
Marketing NewsKagiso New Media and TEAMtalk announce ad sales partnershipTwo of South Africa’s leading digital publishers, Kagiso New Media and TEAM talk media, have announced a partnership that will see Kagiso, through its sales arm Digitalmark, acquire the exclusive rights to sell advertising on TEAM talk media’s stable of international sports websites throughout the African continent.
Marketing NewsBillads grows coffee site baseNine Mile Media’s Billads Bill Folder advertising platform now offers marketers and advertisers the opportunity to reach their consumers in upmarket Euro Cafés and Bugatti Taste Cafés.
AwardsMedia24 backs Afrikaans advertising with a Pendoring gold sponsorshipMarketing revenue is Media24’s lifeblood, and Afrikaans advertising worth hundreds of millions of rand is published annually in Media24’s publications. It is for this reason that the media has given its support to the Pendoring Awards with a gold sponsorship.
Thursday, 03 May 2012
New AccountsClarion Moving Media wins significant vehicle branding businessClarion Moving Media, a leading vehicle and fleet branding division of Clarion Printed Products, has won four notable branding contracts: Dawn Wing Couriers, Polyoak Packaging Group, Momentum Health, and Gordon, Verhoef & Krause.
Marketing NewsCuddlers introduces loyalty rewardsCuddlers has introduced a new rewards system on the Cuddlers Cuties digital community where parents can benefit simply by registering online and interacting on the site.
Thursday, 03 May 2012
People on the MoveNew inc-er at Brand inc Cape TownTshegofatso Nyatlo has joined the Brand inc Cape Town team as graphic designer.
AwardsAfrikaans advertising takes over with PendoringsWith more cash prizes for the winners, more free airtime/advertising space for winning advertisers, bigger sponsorships, exciting new categories and a striking new advertising campaign, Pendoring 2012 has taken off, ready to add even more to the stature of Afrikaans.
Marketing NewsOnline reputation risks should be managed from the topOnline reputation management (ORM) is emerging as a board-level issue for companies that want to demonstrate sound corporate governance and risk management. That’s according to Tony Sousa, CEO of Acceleration Media.
Marketing NewsEskom ensures the safety of its employees with a Z-CARD®Eskom contracted PocketMedia ® Solutions to produce a pocket-size ‘sign and rule wise’ guide, which is geared to keep its employees safe on the road.
People on the MoveHelloComputer secures top digital strategistHelloComputer, one of the premier South African digital agencies, has secured the services of Lieze Langford. She has fourteen years of career experience in brand management encompassing widespread exposure to both digital and classic media strategies with businesses such as Coca-Cola, SA Breweries and Media24.
People on the MoveClarion Innovation & Design appoints creative directorClarion Innovation & Design (CID), a design and innovation division of Clarion Printed Products, has appointed JC Kotzeas its creative director.
Marketing NewsAre your products being seen in-store?Pyrotec PackMedia looks at how brand owners can ensure their product has maximum shelf visibility to ensure customer engagement.
Marketing NewsFind the Pink P.S. and unwrap your storyFollowing hot on the heels of the Cadbury P.S. re-launch in February this year, the brand is offering consumers the chance to unwrap a story of a lifetime with the latest on pack promotion.
People on the MoveNew business unit director for NXT\ Digital InnovationAward-winning digital convergence agency, NXT\ Digital Innovation, has appointed Jason Levine as its new business unit director.
AwardsWin a trip to Cannes with the ADreach Street Pole AwardThe Loerie Awards has partnered with ADreach again in 2012. ADreach – an out-of-home media solutions company – will sponsor special prizes for the Street Pole category and the integrated campaign category at The 34 th annual Loerie Awards .
Marketing NewsIntegrated Marketing Communication Conference competition launchesWith less than a month to go before the IMC Conference hits Cape Town, LIVING YOUR BRAND is giving one lucky person an opportunity to get creative and win big
Marketing NewsRoberto Cavalli displays grace on Fashion Media’s Edgars shopfrontsAmber, alluring, sexy yet sophisticated shop window fronts is what Unlimited’s Fashion Media has delivered for the new Roberto Cavalli ‘for her’ brand of eau de parfume.
Marketing NewsYoung entrepreneur launches media company – SchoolMediaNot your average 21-year old, Khethi Ngwenga from Soweto, started with a concept that has taken companies and schools by storm. Recently launched, SchoolMedia is a media company that strives to build up communities through connecting them via display systems that make information available to students and families alike, including regulated advertising of projects, products and services.
Thursday, 03 May 2012
Marketing NewsKagiso New Media and TEAMtalk announce ad sales partnershipTwo of South Africa’s leading digital publishers, Kagiso New Media and TEAM talk media, have announced a partnership that will see Kagiso, through its sales arm Digitalmark, acquire the exclusive rights to sell advertising on TEAM talk media’s stable of international sports websites throughout the African continent.
Marketing NewsBillads grows coffee site baseNine Mile Media’s Billads Bill Folder advertising platform now offers marketers and advertisers the opportunity to reach their consumers in upmarket Euro Cafés and Bugatti Taste Cafés.
AwardsMedia24 backs Afrikaans advertising with a Pendoring gold sponsorshipMarketing revenue is Media24’s lifeblood, and Afrikaans advertising worth hundreds of millions of rand is published annually in Media24’s publications. It is for this reason that the media has given its support to the Pendoring Awards with a gold sponsorship.
Thursday, 03 May 2012
New AccountsClarion Moving Media wins significant vehicle branding businessClarion Moving Media, a leading vehicle and fleet branding division of Clarion Printed Products, has won four notable branding contracts: Dawn Wing Couriers, Polyoak Packaging Group, Momentum Health, and Gordon, Verhoef & Krause.
Marketing NewsCuddlers introduces loyalty rewardsCuddlers has introduced a new rewards system on the Cuddlers Cuties digital community where parents can benefit simply by registering online and interacting on the site.
Thursday, 03 May 2012
People on the MoveNew inc-er at Brand inc Cape TownTshegofatso Nyatlo has joined the Brand inc Cape Town team as graphic designer.
AwardsAfrikaans advertising takes over with PendoringsWith more cash prizes for the winners, more free airtime/advertising space for winning advertisers, bigger sponsorships, exciting new categories and a striking new advertising campaign, Pendoring 2012 has taken off, ready to add even more to the stature of Afrikaans.
Marketing NewsOnline reputation risks should be managed from the topOnline reputation management (ORM) is emerging as a board-level issue for companies that want to demonstrate sound corporate governance and risk management. That’s according to Tony Sousa, CEO of Acceleration Media.
Marketing NewsEskom ensures the safety of its employees with a Z-CARD®Eskom contracted PocketMedia ® Solutions to produce a pocket-size ‘sign and rule wise’ guide, which is geared to keep its employees safe on the road.
People on the MoveHelloComputer secures top digital strategistHelloComputer, one of the premier South African digital agencies, has secured the services of Lieze Langford. She has fourteen years of career experience in brand management encompassing widespread exposure to both digital and classic media strategies with businesses such as Coca-Cola, SA Breweries and Media24.
People on the MoveClarion Innovation & Design appoints creative directorClarion Innovation & Design (CID), a design and innovation division of Clarion Printed Products, has appointed JC Kotzeas its creative director.
Marketing NewsAre your products being seen in-store?Pyrotec PackMedia looks at how brand owners can ensure their product has maximum shelf visibility to ensure customer engagement.
Marketing NewsFind the Pink P.S. and unwrap your storyFollowing hot on the heels of the Cadbury P.S. re-launch in February this year, the brand is offering consumers the chance to unwrap a story of a lifetime with the latest on pack promotion.
People on the MoveNew business unit director for NXT\ Digital InnovationAward-winning digital convergence agency, NXT\ Digital Innovation, has appointed Jason Levine as its new business unit director.
AwardsWin a trip to Cannes with the ADreach Street Pole AwardThe Loerie Awards has partnered with ADreach again in 2012. ADreach – an out-of-home media solutions company – will sponsor special prizes for the Street Pole category and the integrated campaign category at The 34 th annual Loerie Awards .
Marketing NewsIntegrated Marketing Communication Conference competition launchesWith less than a month to go before the IMC Conference hits Cape Town, LIVING YOUR BRAND is giving one lucky person an opportunity to get creative and win big
Marketing NewsRoberto Cavalli displays grace on Fashion Media’s Edgars shopfrontsAmber, alluring, sexy yet sophisticated shop window fronts is what Unlimited’s Fashion Media has delivered for the new Roberto Cavalli ‘for her’ brand of eau de parfume.
Marketing NewsYoung entrepreneur launches media company – SchoolMediaNot your average 21-year old, Khethi Ngwenga from Soweto, started with a concept that has taken companies and schools by storm. Recently launched, SchoolMedia is a media company that strives to build up communities through connecting them via display systems that make information available to students and families alike, including regulated advertising of projects, products and services.
Thursday, 03 May 2012
AwardsMachine wins first Clio AwardMachine’s above-the-line division, Big Wednesday, has been awarded a coveted Clio statue at the 2012 Clio Awards in New York, a global awards competition for advertising, design and communications.
New AccountsBillads signs Rhapsody’sNine Mile Media’s Billads bill folder advertising platform has entered into a partnership with Rhapsody’s style bars to provide its innovative bill folder advertising platform.
Marketing NewsDMMA announces plans to grow the SA digital landscape in 2012The Digital Media and Marketing Association (DMMA), a non-profit organisation that aims to grow and sustain a vibrant and profitable digital industry, recently announced at its annual convention that this year there would be an increased focus on driving the growth of the industry within a South African context.
AwardsMK wins top accolade in New York CityMK and Ogilvy continue on their winning streak – pushing boundaries and breaking borders – and in New York City it was no different. The team walked away with a coveted One Show design bronze award for their MK Is... campaign in the broadcast design category.
Marketing NewsGet your 101 marketing tips Z-CARD® at the Marketing IndabaCatch PocketMedia ® Solutions at the Marketing Indaba Conference and Expo on 9 and 10 May at the Cape Town International Convention Centre and discover 101 essential marketing tips for your business.
Thursday, 03 May 2012
Marketing NewsKagiso New Media and TEAMtalk announce ad sales partnershipTwo of South Africa’s leading digital publishers, Kagiso New Media and TEAM talk media, have announced a partnership that will see Kagiso, through its sales arm Digitalmark, acquire the exclusive rights to sell advertising on TEAM talk media’s stable of international sports websites throughout the African continent.
Marketing NewsBillads grows coffee site baseNine Mile Media’s Billads Bill Folder advertising platform now offers marketers and advertisers the opportunity to reach their consumers in upmarket Euro Cafés and Bugatti Taste Cafés.
AwardsMedia24 backs Afrikaans advertising with a Pendoring gold sponsorshipMarketing revenue is Media24’s lifeblood, and Afrikaans advertising worth hundreds of millions of rand is published annually in Media24’s publications. It is for this reason that the media has given its support to the Pendoring Awards with a gold sponsorship.
Thursday, 03 May 2012
New AccountsClarion Moving Media wins significant vehicle branding businessClarion Moving Media, a leading vehicle and fleet branding division of Clarion Printed Products, has won four notable branding contracts: Dawn Wing Couriers, Polyoak Packaging Group, Momentum Health, and Gordon, Verhoef & Krause.
Marketing NewsCuddlers introduces loyalty rewardsCuddlers has introduced a new rewards system on the Cuddlers Cuties digital community where parents can benefit simply by registering online and interacting on the site.
Thursday, 03 May 2012
People on the MoveNew inc-er at Brand inc Cape TownTshegofatso Nyatlo has joined the Brand inc Cape Town team as graphic designer.
AwardsAfrikaans advertising takes over with PendoringsWith more cash prizes for the winners, more free airtime/advertising space for winning advertisers, bigger sponsorships, exciting new categories and a striking new advertising campaign, Pendoring 2012 has taken off, ready to add even more to the stature of Afrikaans.
Marketing NewsOnline reputation risks should be managed from the topOnline reputation management (ORM) is emerging as a board-level issue for companies that want to demonstrate sound corporate governance and risk management. That’s according to Tony Sousa, CEO of Acceleration Media.
Marketing NewsEskom ensures the safety of its employees with a Z-CARD®Eskom contracted PocketMedia ® Solutions to produce a pocket-size ‘sign and rule wise’ guide, which is geared to keep its employees safe on the road.
People on the MoveHelloComputer secures top digital strategistHelloComputer, one of the premier South African digital agencies, has secured the services of Lieze Langford. She has fourteen years of career experience in brand management encompassing widespread exposure to both digital and classic media strategies with businesses such as Coca-Cola, SA Breweries and Media24.
People on the MoveClarion Innovation & Design appoints creative directorClarion Innovation & Design (CID), a design and innovation division of Clarion Printed Products, has appointed JC Kotzeas its creative director.
Marketing NewsAre your products being seen in-store?Pyrotec PackMedia looks at how brand owners can ensure their product has maximum shelf visibility to ensure customer engagement.
Marketing NewsFind the Pink P.S. and unwrap your storyFollowing hot on the heels of the Cadbury P.S. re-launch in February this year, the brand is offering consumers the chance to unwrap a story of a lifetime with the latest on pack promotion.
People on the MoveNew business unit director for NXT\ Digital InnovationAward-winning digital convergence agency, NXT\ Digital Innovation, has appointed Jason Levine as its new business unit director.
AwardsWin a trip to Cannes with the ADreach Street Pole AwardThe Loerie Awards has partnered with ADreach again in 2012. ADreach – an out-of-home media solutions company – will sponsor special prizes for the Street Pole category and the integrated campaign category at The 34 th annual Loerie Awards .
Marketing NewsIntegrated Marketing Communication Conference competition launchesWith less than a month to go before the IMC Conference hits Cape Town, LIVING YOUR BRAND is giving one lucky person an opportunity to get creative and win big
Marketing NewsRoberto Cavalli displays grace on Fashion Media’s Edgars shopfrontsAmber, alluring, sexy yet sophisticated shop window fronts is what Unlimited’s Fashion Media has delivered for the new Roberto Cavalli ‘for her’ brand of eau de parfume.
Marketing NewsYoung entrepreneur launches media company – SchoolMediaNot your average 21-year old, Khethi Ngwenga from Soweto, started with a concept that has taken companies and schools by storm. Recently launched, SchoolMedia is a media company that strives to build up communities through connecting them via display systems that make information available to students and families alike, including regulated advertising of projects, products and services.
Thursday, 03 May 2012
AwardsMachine wins first Clio AwardMachine’s above-the-line division, Big Wednesday, has been awarded a coveted Clio statue at the 2012 Clio Awards in New York, a global awards competition for advertising, design and communications.
New AccountsBillads signs Rhapsody’sNine Mile Media’s Billads bill folder advertising platform has entered into a partnership with Rhapsody’s style bars to provide its innovative bill folder advertising platform.
Marketing NewsDMMA announces plans to grow the SA digital landscape in 2012The Digital Media and Marketing Association (DMMA), a non-profit organisation that aims to grow and sustain a vibrant and profitable digital industry, recently announced at its annual convention that this year there would be an increased focus on driving the growth of the industry within a South African context.
AwardsMK wins top accolade in New York CityMK and Ogilvy continue on their winning streak – pushing boundaries and breaking borders – and in New York City it was no different. The team walked away with a coveted One Show design bronze award for their MK Is... campaign in the broadcast design category.
Marketing NewsGet your 101 marketing tips Z-CARD® at the Marketing IndabaCatch PocketMedia ® Solutions at the Marketing Indaba Conference and Expo on 9 and 10 May at the Cape Town International Convention Centre and discover 101 essential marketing tips for your business.
Thursday, 03 May 2012
Marketing NewsY&R South Africa launches agency blogY&R South Africa has officially launched its blog - www.whyweare.co.za . The name was crowdsourced through the staff countrywide and the suggested name with the most (staff) votes was selected.
Marketing NewsTLC promotes 48-hour protection by Garnier DeodorantIt’s a common insight from the gym – after a hard workout, gym goers hit the showers and re-apply deodorant. Maximising the advantages of a captive audience, Unlimited’s lifestyle media specialists TLC have signed Garnier to advertise in its gym holding.
People on the MoveVWV Group names new CEOKingsley Potter has been named the new chief executive officer of the VWV Group, one of South Africa’s leading brand experience agencies. Effective this month, the appointment follows the departure of Abey Mokgwatsane who left the company in November to join Ogilvy.
Marketing NewsChevrolet Captiva targets top end golfersGeneral Motors has committed further advertising spend to Golf Unlimited’s targeted advertising platform to promote the Chevrolet Captiva seven-seater to the lucrative 14+ LSM market. Using the Unlimited platform, the advertiser will be dominating four and five star golf courses around the country for a period of two months.
Marketing NewsMango introduces the first internet café in the skyIn a first for South Africa, Wireless G, together with Mango and Vodacom, bring you Wi-Fi in the sky. By using G-Connect In-Flight Wi-Fi, Mango Guests can now surf the web when travelling between South Africa’s major centres, at 30 000 feet.
Editorial DeskThe advertising landscape shifts toward digitalThe shift in the print media landscape is having an effect on the advertising industry, as popularity of the medium affects the method of spreading messages.
Marketing NewsLimited space available to showcase digital media at Markex 2012In keeping with the ever-evolving digital age, Markex World of Events 2012 , taking place at Sandton Convention Centre from 12 to 14 June, introduces the Markex DMMA Digital Media Village, which debuts at the show in association with the Digital Media and Marketing Association (DMMA) as an interactive area solely dedicated to digital media.
Marketing NewsKruger Lowveld Tourism launches the first DL cover Z-CARD® at Indaba 2012A public-private partnership initiated by Kruger Lowveld Tourism (KLT) will see a new Z-CARD ® map and guide to the Kruger Lowveld region being launched at Indaba 2012 , which takes place in Durban at the International Convention Centre from 12 May.
Marketing NewsYDx releases education research findingsLeading Youth Agency YDx, based in Johannesburg, has released findings of its BratTrax ® research study, showing how South Africa’s education system is in desperate need of attention to accurately equip future learners, and ensure the growth of a nation. The findings show the problem is one of multi layers and contributing factors.
New AccountsCarat SA wins prized Woolworths accountContinuing its streak of luring South Africa’s top blue chip companies to its client base, media agency Carat SA has announced its latest win - the coveted Woolworths account. In charge of Woolworths buying for the past three years, Carat has now been entrusted with the full Woolworths media strategy.
AwardsCannes Lions design jury gets a South African influenceShelley Atkinson, executive creative director of Grid Worldwide, will be jetting off to the South of France come 17 June to join the design Lions jury at the 59 th Cannes Lions International Festival of Creativity .
Marketing NewsRevolutionising business operations at the Best Research Practices ConferenceThe Best Research Practices Conference , which will be held from 7 to 8 June at the Rosebank Crowne Plaza Hotel in Johannesburg, attracts interest and participation from market research expert and professionals, who view this event as an ideal networking platform that facilities the exchange of ideas.

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Marketing Update is a Newsclip Media Monitoring initiative.
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