The My Moolah website, www.mymoolah.co.za
, was recently launched as one of the online product brands for their client, Framework One. Creative director, Elna Wessels, said that online users expect an aesthetically pleasing design as well as a simplified, easy to use web interface when it comes to web products.
As many of their other projects, the site construction was preceded by a relaunch of the clients’ corporate identity.
Kirsten van Tonder, MD of BrandBlocks Marketing and Design, commented by saying that BrandBlocks focus on a very close relationship with their clients, thus understanding the client’s dream more than just the client’s brief.