Samson uses Provantage to further promote its brand

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Samson uses Provantage to further promote its brand

Published: 31 July 2012

Clothing brand, Samson has been part of South Africa’s culture for many years. To further promote the brand and bring attention to the quality of the range, Samson partnered with Provantage to implement a national blitz campaign.

Brand ambassadors liaised with consumers at busy retail hubs and taxi ranks in the Eastern Cape, Western Cape, Northern Cape, Mpumalanga, Northern Province, Free State and Limpopo Province. Thousands of leaflets, scarves, badges and stickers were distributed.

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