Accelerating the momentum in Trudon’s online expansion and ensuring that the Yellow Pages brand is top of mind when searching for local commercial information, Trudon has announced the acquisition of Toodu.

“We realised that while searching the Internet was great for finding lots of information, it wasn’t that good for finding specific products and services that met your individual requirements,” said Lee Hartman, Toodu CEO. “Then, once you found the correct contact details, getting information, prices or quotes and deciding who to deal with was seldom a simple matter. We decided that getting things done shouldn’t be this hard.”

How Toodu works:

1. Log on to www.toodu.co.za (its free)
2. Compile a to-do list
3. Take a break
4. Start receiving the information, quotes, prices or proposals via email.
5. Choose who to work with and get in contact with them. Toodu doesn’t share any details with suppliers so there is no chance of receiving spam.
6. Tick the item off that to-do list

The acquisition of Toodu represents a critical step in enhancing Trudon’s value locally in South Africa by not only deepening content, and building better customer relationships but as well as reinforcing the return on investment to advertisers.

“The new company is complementary to our business offering, an engagement aspect which allows a great synergy through the sharing of best practice within our industries” says Thabo Seopa, managing director of Trudon.

Seopa further adds, “We believed and knew there was a better way to find and engage with service professionals and businesses – Toodu helped us find this link, and this now puts our users in touch with relevant, high quality businesses who can help them get things done. Right now!”

Toodu also has a great archive of ‘How to guides’ – from renewing driver’s licenses to installing a solar panel, to planning a wedding on a budget.

For more information, visit www.toodo.co.za or watch the YouTube video.